It’s no surprise that Modern Warfare 3 is breaking records but the sheer amount of money that is being made from the game is astounding.
Activision can confirm now that Modern Warfare 3 has already earned $775 million in only the first five days the game went on sale on November 8th. The game has smashed the previous record of Black Ops which made $650 million in its first five days on sale.
Not only is this milestone a new video game record but for the whole entertainment industry. Some movies don’t even make $775 million in their total theatrical runs and the ones that exceed this number, it usually takes more than a week to achieve this.
Eric Hirshberg, CEO of Activision says:
“As I have said all year, we have been singularly focused on making a spectacular game for our fans, and nothing else. I would like to thank our incredible team for the pulling off the launch of the year, as well as our retail partners around the world. But most of all, I want to thank our fans. They are our toughest critics, and our biggest supporters, and none of this would be possible without them.”
Source: 3 News
