Every year, Call of Duty releases a new game to make sure the fans are constantly dishing out $60. Activision and Treyarch have switched off each year on the COD duties which has resulted in a new entry to hit retail within 365 days of the previous game. Luckily, DICE has decided that approach isn’t for them.
Patrick Bach confirmed the company’s stance on the idea by saying that while it is technically possible to give gamers a new Battlefield experience each year, it just wasn’t the right move for the franchise.
The business goals for us are not to release a game every year… EA would never force us to release a game every year. I think that would dilute the vision of the franchise, and you will eventually kill the franchise by doing that.
He didn’t stop there however. He went on to ensure that everyone fully understood his disdain for annual releases.
… That would mean that we’d have to have another studio building it for us, which would mean it wouldn’t have that DICE seal of approval, which would mean they’d just have to release a copy of the game we just released. Ugh, no.
So there you have it. DICE wants to stay as far from annual releases as possible to ensure the best quality achievable for each entry into their series.
